Executing on the mission
For every ten churches that pay us, one doesn't.
That's the whole rule. It isn't a discount, a trial, or a nonprofit rate — it's a seat. A camera, the service behind it, and the numbers every other church we serve gets, for a church that needs them and can't buy them.
Get counted in →A new seat opens the moment our tenth next paying church signs on. It doesn't open “when we get around to it,” and it doesn't quietly close because a quarter was tight.
We build this company on a belief we've written down elsewhere: thriving churches make for thriving communities, and a church that can see itself clearly makes better decisions about the people in front of it. That page lays out the evidence.
If we believe that, then the churches who most need to see clearly are not the ones with budget for a sensor. They're the ones counting on a volunteer with a clicker, or not counting at all. A congregation of eighty in a rented room has the same need for honest numbers as a congregation of three thousand — and considerably less room in the budget for them.
So we made it structural instead of occasional. Anyone can give away a product when it's convenient. Tying it to a ratio means the giving grows exactly as fast as the business does, and we can't quietly stop when things get busy.
Kingdom Metrics commits to tithing at least 10% of earnings every quarter. The Tenth is where a share of that lands. Money moves out of the operating business into the program, and the program buys the hardware and covers the running costs.
We're deliberately not counting this the easy way. A sponsored seat is worth $449 of hardware plus $49.99 per room per month at our list price — but that is what the seat is worth to the church receiving it, not what it costs us to give. Booking in-kind giving at retail is how companies make a modest gesture look like a large one. Our internal ledger counts what we actually spend, and the difference doesn't get to flatter us.
And it doesn't all come back to us. A program that gives our own product to churches who might one day buy it is not a disinterested act, however much we mean it. So a floor share of every quarter's tithe goes to causes with no Kingdom Metrics relationship at all — no seat, no logo, no case study, nothing that returns to us.
We publish what came in and what went out at each quarter close. Until the first one lands, this paragraph is a promise rather than a record — and you should read it as one.
Named with permission. A church can hold a seat and stay off this page.
On The Tenth since the beginning. Also our end-to-end test camera — they do real work for us, and we'd rather say so than present them purely as a recipient.
Meets in Church in the Gardens' building. Two congregations, one room, two sets of numbers — both counted, neither billed.
Logical Worship is giving a camera away to their audience. Whichever church wins it takes the third seat, service included.
A gift with strings is a trade. These are the strings we've committed not to attach:
A seat lasts as long as you need it, reviewed once a year. A gift you can lose isn't a gift, it's leverage. If your church grows into being able to pay and you'd like to free the seat for someone else, that's your call to make and we won't come asking.
Put your church forward, or put forward a church you know. When a seat opens we work through this list — least-resourced first, and churches nobody else is serving before churches with options. There's no deadline and no disadvantage to applying early.
The Tenth is a program of Kingdom Metrics, a for-profit company — not a registered charity. Nothing given through it is a tax-deductible donation, and we don't accept donations to it. It's funded entirely out of what the business earns.